Skip Perfection &
to Grow Your Small Business
Perfectionism is an entrepreneurial buzz kill. It’s frustrating, disempowering, and so common.
So many talented, passionate entrepreneurs are eager to build their business. Instead, they feel like they’re swimming against the current trying to hush their perfectionistic inner mean girl.
If you’re a perfectionist entrepreneur. You're not alone. Actually, you’re in great company. Look left and right in any laptop filled coffee shop and you’ll find driven entrepreneurs battling and persevering with perfectionism.
Your perfectionist tendencies have probably been hanging out for a while (a lifetime, maybe?). Trying to shake off perfectionism is a daunting task. Waiting to create your business until after you’re “cured” of it is not an option. Your gifts are too amazing not to be shared… now.
Today we hush your long-standing perfectionism with a shift in perspective. I want to offer you a reframe to empower you to create in your business and drive growth.
Before we dig in with the reframe, let’s pause to look at what imperfection is NOT.
Being imperfect does NOT mean that you are unworthy of getting all the things that you want in the world. It does not mean that you are unworthy of love and acceptance. It does not mean that you are unworthy of success, money, or clients. It does not mean that your message is unworthy of being shared with the world.
Get Clear and Get Moving
with this list of the first 10 steps to building your coaching or consulting business!
Being imperfect means…
drum roll, please…
Being imperfect means that you're human- like every amazing entrepreneur who came before!
Who are your entrepreneurial heroes? Oprah? Marie Forleo? Sara Blakely?
All incredible. All powerful, IMPERFECT entrepreneurs.
We often think of the opposite of perfect being imperfect which we associate with being flawed or unworthy.
The opposite of perfect has nothing to do with being flawed. The opposite of perfect is HUMAN.
That’s something we can CELEBRATE.
Our humanness is what creates connection and businesses thrive on connection.
All the times that we are aiming for perfection, we are missing opportunities to create a connection. All those times that we don't create in our business or we do so in a stiff, inauthentic way for fear of being imperfect, we miss the true connection that could come from showing up just as we are.
It’s common to want to avoid creating in your business for fear of showing up vulnerably imperfect. That avoidance can be wrapped in negative emotions- fear, frustration, disappointment, and overwhelm.
The key to creating a reframe is to release the negative emotions you’ve assigned to something (in this case the fear of imperfection) and instead to channel that energy to move you forward.
Here’s what we know: embracing imperfection means celebrating our humanness, our humanness plants the seeds for connection, and business and people thrive on connection.
Instead of focusing your attention on striving for perfection; instead, aim to create an honest connection.
Next time you go to create in your business- you go to write a blog, pick up the phone to call a potential client, or hit record on a Facebook Live- release the need for it to be perfect.
Instead, direct all of your energy in the authentic pursuit to create a genuine connection.
Show up consistently, be genuinely interested, and deeply understand your clients.
Generously share of yourself. Beautiful imperfections and all.
I would love to hear from you!
How has perfectionism showed up in your business?
How might this reframe be helpful?
What tools do you use or what mindset shifts have you made around perfectionism?